Personal training isn't just for celebrities. Nutrition planning and personalized workouts helping 1000s of women over 40 lose weight.
Free assessment. Plans from $0.38/day.

Sarah M.
Age 42
“Joanna built a plan around my dodgy knee and early mornings. She swapped meals when I got bored and checked in when I went quiet. 9kg down in 4 months.”
Rebecca L.
Age 51
“I told Joanna I'd failed every diet since my 30s. She started me with one small habit and built from there. No calorie counting, no guilt. Two dress sizes down.”
Priya K.
Age 48
“I have a bad back and was terrified of making it worse. Joanna flagged movements to avoid before I even asked. First time I'm getting fitter without pain.”
Jennifer L.
Age 58
“Joanna noticed I always skipped Thursdays — my most stressful work day. She moved training to Fridays instead. That attention is why I'm still here 6 months later.”
A letter from Joanna
Your AI personal trainer
I'm not going to pretend there's a shortcut. There isn't. Losing weight means changing the habits of a lifetime, and that's genuinely hard. Anyone selling you a quick fix is full of it.
What actually works is having someone in your corner — someone who shows you what to do, explains why it matters, and is there when you want to quit. That's what a personal trainer does. Problem is, they cost a fortune.
So that's me. I'm built for women over 40 and I cover the full picture — workouts, food, habits. I learn your life and I work around it. If you show up and put in the effort, I'll be with you every step.
You can do this. The only question is whether you're ready to start.
Joanna
Your AI personal trainer
Tell Joanna about your goals, your body, your schedule, and your life. It takes 2 minutes.
Joanna builds a plan around you — workouts, nutrition tips, and habit changes tailored to where you are right now.
Follow guided workouts, get WhatsApp check-ins, and build the habits that actually stick. Joanna adapts as you progress.
Not just workouts — the full picture.
Personalized to your time, equipment, injuries, and how you're feeling. Video walkthroughs and real-time coaching cues like a PT standing next to you.
We start with what you're actually eating and help you make small, sustainable changes. No rigid meal plans, no calorie obsession.
The hardest part most programs ignore. We teach you the science of habit change and focus on the patterns that matter most.
Weigh-ins, photos, workout logs — all in one place. We start simple and build up so the data tells your story.
We come to you. Check-ins, reminders, and real accountability — we'll even call you if you're missing workouts.
Completely new to all this? We can start from the very beginning. Joanna builds your plan around exactly where you are.
Free assessment. Plans from $0.38/day.
This isn't a black box. Here's exactly what working with Joanna looks and feels like, every day.
Morning Sarah! I noticed you skipped yesterday. Everything okay? No pressure — just checking in.
9:14 AM
Ugh, rough day at work. Didn't have the energy
9:16 AM
Totally get it. How about a 10-minute stretch session tonight instead? I've got one ready for you — no equipment, just you and the sofa.
9:17 AM
That I can do. Send it over
9:18 AM
Warm-up walk in place
3 minutes — easy pace
Wall push-ups
3 sets of 8 — video guide included
Chair squats
3 sets of 10 — modified for your knee
Sciatica stretches
Added for you — based on your assessment
No overwhelm. No 90-minute gym sessions on Day 1. Here's exactly what the first 7 days look like.
Tell Joanna about yourself — your goals, injuries, schedule, and what you've tried before. She builds your plan around your real life.
A short, manageable session designed for exactly where you are right now. Video walkthroughs for every exercise. No guessing.
Joanna asks what you're eating — no judgment. She picks one small change to start with. That's it. No overhaul.
She introduces one habit to focus on this week. Something simple you can actually stick to — like a 10-minute walk after dinner.
Slightly different from Day 2, based on how you felt. If something was too hard or too easy, she's already adjusted.
Joanna checks in on WhatsApp. How are you feeling? What went well? She's building a picture of what works for you.
First weigh-in. First progress snapshot. Joanna reviews your week and adjusts your plan for Week 2. You're already ahead of where you were.
That's it. Seven days, and you'll already feel like you have a plan — and someone in your corner.
A personal trainer gives you guidance, accountability, and a plan built for your body. Joanna does the same — at a fraction of the cost.
Free assessment. Plans from $0.38/day.
Getting dressed without trying on four outfits. Walking into a room without pulling your top down. Looking at photos of yourself and actually liking what you see.
Having the energy to play in the garden, do the school run without being out of breath, and still have something left in the tank by bedtime instead of crashing at 3pm.
That constant brain fog and sluggishness lifts. Women tell us they feel sharper at work, sleep better, and stop relying on caffeine to get through the afternoon.
We're going to be straight with you. No training plan, supplement, or app can make you lose weight on its own. You have to do the work. Here's what that looks like.
The good news? You don't have to figure any of this out alone. We guide you on every step of the journey — the workouts, the nutrition, the habits. You just need to show up and be willing to learn.
No quick fixes. No empty promises. Just real guidance from an AI personal trainer who's here for the long run.
Come out a healthier, happier, more confident version of you.